Selling High End Eyewear
Would you like a process to effortlessly sell high value eyewear? Many independent practice owners I speak to know that to grow and have a successful thriving practice, they need to differentiate themselves with their client experience and their products. They realise that investing in niche or high end eyewear collections is the way forward. […]
How to Price Your Styling Services
I often get asked if I charge for eyewear styling consultations & how I price for the services. It’s a topic that I love to discuss and one that you should also be considering if you are looking to develop your offering and introduce eyewear styling into your practice. Building New Skills Initially when I […]
The New Normal – How Eyewear Styling is Giving the Skills to Bounce Back!
Since UK lockdown restrictions have been lifted, at my award winning optical practice, Style Optique, we have seen a phenomenal increase in our monthly average sales in eyewear and are more than £30,000 up on our previous best ever month and almost £40,000 up on last July’s sales, putting us firmly on the path of […]
In the Media - Platinum Magazine
Eva Dave was recently featured in an exclusive Eye feature 'Seeing For Life' within the national lifestyle publication, Platinum Magazine. To read the full article, click on the logo and then here: click here.
Eyewear Styling Academy to take part in virtual Vision Show 2020
We are delighted to be taking part in this year's the virtual ‘Vision Show 2020’ on 5th August 2020 which gives FREE ENTRY to ALL! We will be exhibiting in an interactive booth as well as offering a discount of $750 for Platinum Pass Holders off every Eyewear Styling practice programme. For all event goers, […]
Eyewear Styling Boutique: 10 ways to create a luxurious optical experience and boost your profits
Post Covid, many of you will be seeing less clients per day which could mean that now is the perfect time to restructure and move towards targeting high end clientele, as well as maximising your per-person value. Here are some steps you can start to take : 1.Excellent Service. Clients expect service to be at […]
Eyewear Styling Consultations: Create the Dream Experience
Do you want to know my biggest success secret? When everyone else was joining optical groups, I was learning all about the bridal industry! In my opinion, the bridal industry really gets it right when it comes to creating an experience. They often create an exclusive, magical & fairytale type experience for women, many […]
Remember Your WHY!
Now is the time for the rise of the INDEPENDENT I had some time set aside today to write a few styling articles & make a couple of vlogs, but each time I tried to put pen to paper my mind wouldn’t move past the heartbreak I feel right now at the fear and pain […]
Styling Men: The differences
I often get asked the following: Do you get many bookings from men who are looking for styling? If so, how do these men react to being styled? And, do these men go for colourful frames? I have to confess, I was reluctant to write this blog as I am a big believer in unique […]
Making a Statement
First impressions matter and the clothes and accessories we wear tell the story of who we are. This is why making a statement through your eyewear can be the key to unlocking your full potential! Thanks to Kimberley Young from Optometry Today for interviewing me about this fascinating topic. Read all about it by clicking on […]