Styling Silver Spenders
Take Ten Years Off When Styling Silver Spenders Thanks to The Optical Journal for featuring Eva Dave’s recent contribution on why styling sassy silver spenders is a great business strategy! Click below to read the article…
Take Ten Years Off When Styling Silver Spenders Thanks to The Optical Journal for featuring Eva Dave’s recent contribution on why styling sassy silver spenders is a great business strategy! Click below to read the article…
Interview with: Marie Forrest, FORREST Optical Styling Studio Career Background Can you tell me about your career background – why you set out to work in optics, when you began your training and your qualifications etc? My first encounter with optics was a gap year job as a receptionist with Dollond and Aitchison in Leeds. This …
Consistent sales of multi pairs of eyewear is something many optical practices dream of, so imagine how selling 2 or 3 pairs of glasses per client, could transform your business! Yet the rate of multiple pair sales in most optical practices hovers between 8%-10%, meaning 90% of buyers are only investing in one pair. Considering …